Fashion is a broad category of human activity, in a given context and time and at a certain point, of apparel, footwear, accessories, hair style, makeup, hairstyles, and other body posture related things. In its broader usage, the word also indicates a distinctive appearance defined by the fashion business as what is current. Current in this case also means what is trendy, what is current in style or what is fashionable to particular age groups.
One can draw a distinction between fashion and culture. Fashion on the one hand, deals with material things that are normally worn as an adornment. Culture on the other hand, deals with social mores and the values set forth in cultural tradition. Both are related, yet separate entities, one that define modern fashion trends and the other defining cultural styles.
One cannot talk at length about the fashion and culture, as they are two different concepts that are woven together with real-world dynamics. However, there is one aspect that can be studied to both of these ensembles, which is the fashion marketability. What is current in fashion trends can be studied to one who sells the product, be it a fashion designer, clothes shop, or manufacturer. When people buy something, one of the things that they look for is to be able to wear it. If it is trendy, it will make them feel good and also be in style.
Thus, it is important that fashion items are fashionable and one way of being in style is by being able to wear it. It is also essential to be able to identify which trends one wants to follow. This way, it is possible to determine what is popular and what is not.
For many fashion gurus and critics, fashion trends are very important to observe. In fact, many people say that fashion is nothing but the change of consciousness of people who have begun to adopt certain styles. Some of these trends, especially those of the hip hop culture, have become popular all over the world. This is because it is exciting and new. Yet, it is important to note that trends should not be copied and there is always a bit of creativity involved.
In this age of mass communication, it is difficult to remain away from the internet. Online shopping is on its way to becoming one of the most popular and fastest growing aspects of modern fashion. This means that one can come across a wide variety of fashion items from the comfort of their homes. The only problem is that, while they are available online, they are not always up to date. This makes them vulnerable to fading and damage.